Ridgeview Refresh
Ridgeview released
Ridgeview is one of the pioneers of the English sparkling wine revolution.
Since planting their first vines over 25 years ago, the company goes from strength to strength and post-pandemic development has seen a reinvented visitors centre and a newly designed casual dining space.
We were asked to imagine and design a new brand world - Ridgeview Released - for them that would bring to life their philosophy that life is for celebrating and give them clear stand-out in the rather samey world of sparkling wine.
WHAT WE DID
Creative strategy
Creative development of a new brand world
Tone of voice strategy
Naming
Graphic design
Artwork and production
HOW OUR EXPERIENCE ON THIS PROJECT
MAY HELP YOU
Imagining and developing a whole brand world that encompasses all touch-points of the brand
New creative philosophy
A brand positioning, look and feel that breaks industry norms and sets you apart from the crowd
Brand development and extension to show how the master brand can stretch and work with new elements within it - in this case a new casual dining concept.
A language strategy to give differentiation and clarity